The recent adjustments to Ford’s electric vehicle strategy stand as one of the most important narrative shifts in recent automotive history. Pausing production on the all-electric F-150 Lightning is less about simply ceasing production of one model and more a profound questioning of how electrification should really apply to real-world drivers, businesses, and infrastructure. The […]
Ford’s Major SUV Recall: A Guide for Affected Owners
We buy cars, and while we rarely think about them doing so, it appears that there’s an implicit sense of trust bestowed on them. You get in, you turn the key, you hear the engine roar and assume that everything operating within the vehicle is functioning as it is supposed to. Recall notices, however, put […]
Ford Explores Four-Door Mustang to Re-enter the Sedan Market
SUVs, pickup trucks, and crossovers have long reigned over the American automotive landscape. For many years, traditional sedans made up a sizable portion of the automotive world, though sales continued to slide over time, thanks to a consumer push for more robust and versatile models. Ford was more aggressive in responding to this shift than […]
Ford Launches Energy Business to Power U.S. Grid
For over one hundred years, Ford has represented mobility, industrial capacity, and a manufacturing dominance. It was a company that dictated how a people, country, and generations would travel between cities, between countries, and between eras of technology. While transitioning through a history of internal combustion engines to modern day electric cars Ford has managed […]
Ford’s New Blueprint: Geely in Europe, Trucks in North America
Change in the worldwide automotive sector is not slow or predictable. It is fast and disruptive, and does not proceed at the same rate in every part of the world. Traditional automakers whose business plans depend on predictability of production and long-term investment will now be forced to reconsider all aspects of their businesses. Electrical […]
Inside the USS Gerald R. Ford, the World’s Largest Aircraft Carrier
The USS Gerald R. Ford is one of the greatest military initiatives ever carried out by the U.S. Navy. It was to replace the aging Nimitz class of aircraft carriers, and was designed to be a giant leap in naval aviation. The ship, which is over 1,100 feet across and has state-of-the-art nuclear power plants, […]
Ford’s Wildest Concept Cars We Wish They Had Built
To car lovers, concept cars are the blood hump of any auto show, where people are drawn and excitement is generated as soon as they are unveiled. They embody a realm where designers and engineers can experiment without being forced of budgets, safety standards, or the practical needs of mass production. Such machines tend to […]
Remembering the Fallen: 10 Car Brands That Vanished
The car industry is full of dynamic movements. Changes may occur overnight, affecting both leading manufacturers and smaller players on the market. Some automotive names manage to evolve along with technological advancements, while some others fail to survive for years despite their longstanding history and presence on the road. However, regardless of what happened to […]
One and Done: A Deep Dive into 12 Epic One-Off Cars
Out here among engines and speed, certain vehicles stand apart. Not just uncommon beyond that lies another level altogether. Only a single soul holds the keys to these machines. One-of-a-kind builds. No duplicates ever made. Born not from assembly lines but from ideas too bold for mass production. Imagination fuels them. Personal dreams take shape […]
Ford’s Two-Front War: A Skilled Labor Crisis Meets a Corporate Reset
In the constantly changing environment of the American motor industry, headlines make all things so basic, either boom or recession, employment or retrenchment, hope or fear. However, when you take a closer look at such a legendary corporation as Ford Motor Company, a much more complex tale starts unraveling. Away from the surface, there are […]