The Chrysler brand is at a significant juncture in its extensive automotive history as it transitions away from several recognizable nameplates and heads into the future. After the aging, single generation 300 sedan is discontinued after the 2024 model year, the current Chrysler family includes the Pacifica and Voyager minivans as the storied brand awaits […]
Chrysler’s Lineup Needs a Revival, and the New Arrow and Airflow Are Taking the Risky Route Back
Chrysler is embarking on one of the largest transformations of its modern era as it looks to redefine itself beyond the familiar and reliable Pacifica minivan, establishing a new footprint for its presence in the American marketplace. An ambitious plan was laid out by Stellantis last month by creating Chrysler into a four-model lineup by […]
Chrysler’s New Airflow SUV Signals a Bold Stellantis Overhaul
Industry insiders expected an announcement this year about Chrysler’s future, but many likely did not envision it being a subtle cameo in a Stellantis executive corporate video discussing the company’s powertrain strategy. Buried within the Stellantis presentation was the most complete view of the production version of the Chrysler Airflow SUV to date. The brief […]
The ME Four-Twelve: Chrysler’s Lost American Supercar Dream
For most people, the word ‘Chrysler’ isn’t exactly conjuring up images of exotica; family minivans, ordinary saloons and the occasional bit of muscled muscle car seems to be the brand’s image. Chrysler, traditionally the automotive provider for the man in the street, not the speed freak who constantly requires ultra high-tech supercar engineering. In many […]
Chrysler at 100: A Legacy at a Crossroads of Viability
When Chrysler celebrates its 100th anniversary on June 6, 2025, the event must be marked with pride and celebration of 100 years of daring designs, innovative breakthroughs and determination in difficult times. This legendary American brand, which was established in 1925, has influenced the automotive world in a manner not many others have, such as […]