Chrome has been inseparable with the image of a classic car. The chrome represented success, longevity and glitziness, with the sweeping fins of the 1950s American cars, as well as the grilles and badges. Its reflective surface was not merely dressing up a car but it was the way of saying something. Over decades, buyers […]
Stellantis to Phase Out Chrome on New Vehicles, Citing Health and Environmental Risks in a Strategic Shift to Sustainable Aesthetics
The automotive world is entering a revolutionary stage where Stellantis, the holding company of some of the most widely recognized brands, including Dodge, Jeep, Ram, Fiat, and Maserati, is undertaking a bold move to stop using chrome in all new models. This is a great departure, the so-called Death of Chrome as the chief global […]